Below you'll find a list of all posts that have been tagged as “Competitive Edge”
Originally published on the Competitive Edge Research & Communication website Dan McAllister seems to have a nasty job. The Bible holds that tax collectors are vile and most people I know aren’t giddy with excitement at the thought of paying taxes “to the man.” But then there’s Dan, a gentleman with a sunny disposition who genuinely wants the process of …
Originally published in the Competitive Edge Newsletter, May 2018 By John Nienstedt, Sr. Bill Geppert will be in the running for Mr. San Diego as soon as Malin Burham wants to relinquish the title. It seems Bill is always stepping up to the plate in some capacity to get things done or shepherd a local organization through a difficult period. …
Originally published in the Competitive Edge Newsletter, March 2018. I’ve known Jeff Marston since we both walked precincts for Ronald Reagan’s re-election campaign – yep, it was Morning in America in 1984. Those Del Cerro doors we knocked on had a lot of eager Reaganites behind them, so my one (and still only) precinct walk was a good one with …
Originally published in the Competitive Edge Newsletter, February 2018 Julie Meier Wright sold San Diego across the country and around the world. Perhaps just as important, she’s been an advocate for women taking strong roles in business and politics and serves as a mentor to many women. Julie is currently a Strategic Advisor at Collaborative Economics, a Senior Fellow with …
by John Nienstedt, President, Competitive Edge Research & Communication My firm, Competitive Edge, uses Perception Analyzer™ dials to test TV ads, speeches, debate performance and even movies. Remember the movie “2016: Obama’s America”? We dial-tested it to uncover some fascinating findings about what aspects of the film – down to the second — influenced voters’ thinking. TV ads are our …
There can’t be many San Diegans who haven’t given thought about the late Tony Gwynn in the past week. Everyone’s got a story, including San Diego’s foremost political numbers guy, John Nienstedt of Competitive Edge Research & Communication. You might assume Nienstedt would be impressed by Gwynn’s many impressive numbers. Not exactly. In his latest blog post, Nienstedt is impressed …
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