Nathan Fletcher and Losing The Air War

The Libertarian Lass, Gayle FalkenthalJohn Nienstedt 8 Comments

by John Nienstedt, President, Competitive Edge Research & Communication My firm, Competitive Edge, uses Perception Analyzer™ dials to test TV ads, speeches, debate performance and even movies. Remember the movie “2016: Obama’s America”? We dial-tested it to uncover some fascinating findings about what aspects of the film – down to the second — influenced voters’ thinking. TV ads are our …